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HIOUSA UI Design Checklist

✅ HIOUSA Rebuild – UI/UX Design Checklist

🔁 Quote Conversion

  • [ ] CTA “Get an Instant Quote” in hero section
  • [ ] Sticky header with visible CTA
  • [ ] Multi-step quote form (modal or inline)
  • [ ] Call-to-action repeated at bottom of page

📱 Mobile Optimization

  • [ ] Mobile-first design principles followed
  • [ ] Responsive across all breakpoints
  • [ ] Navigation is touch-friendly and collapsible
  • [ ] Form elements are thumb-reachable
  • [ ] Font sizes ≥ 16px for readability

🛡 Trust & Credibility

  • [ ] Include testimonial carousel with photos/names
  • [ ] Add “Over $50M in prizes paid” banner
  • [ ] Display licensing and underwriter badges
  • [ ] Feature client logos or affiliations

🧱 Design System & Structure

  • [ ] Use 12-column layout grid
  • [ ] Max 2 typefaces used across site
  • [ ] Pre-designed reusable content blocks
  • [ ] Elementor or similar no-code builder selected
  • [ ] Design files exportable as templates

🚀 Performance & Accessibility

  • [ ] Theme selected for speed (e.g., Astra, GeneratePress)
  • [ ] Images optimized and lazy-loaded
  • [ ] Alt tags on all media elements
  • [ ] High contrast ratios for accessibility
  • [ ] Lighthouse score ≥ 90 for mobile & desktop

🧪 Measurement Readiness

  • [ ] Google Analytics installed
  • [ ] Tag Manager added
  • [ ] Form submissions tracked as goals
  • [ ] Heatmap tool enabled (e.g., Hotjar, Clarity)